San Diego Real Estate Sellers Guide

SELLER'S RESOURCE

Selling your home can be a confusing, and stressful time.

My goal is to relieve you from the stress that can be associated with completing a successful sale, and ensuring that your home is sold quickly and efficiently. To help you with any questions you may have I have include a list of resources that will provide you with home selling articles and advice.

Getting Your House Ready to Sell

Disconnect Your Emotions
Make Your House "Anonymous"
The First Step - Removing Clutter
The Most Important Room in the House
The Rest of the House
Fixing Up the House Interior
Cost of Repairs
Plumbing & Fixtures
Ceiling, Walls & Painting
Carpets & Flooring
Windows & Doors
A "Sensitive" Topic
Fixing Up Outside the House
Landscaping
Is Painting Required?
The Front Entryway
The Back Yard

Want to Start Off With a High Sales Price?

When You Meet With Agents
A Sales Practice Called "Buying a Listing"
What Happens Behind the Scenes
Dropping Your Price -- Too Late
Realtors Talk to One Another About Your Agent

Details of a Listing Contract

Price and Terms of Sale
Real Estate Commission
Multiple Listing Service
Agency and Salesperson Responsibilities
The Lockbox
Resolving Disputes with Your Agent

The Listing Agent & Basic Marketing

The "Real" Role of a Listing Agent
The "For Sale" Sign
Flyers and the Brochure Box

Types of Listing Contracts

One-time Show
Exclusive Agency Listings
Exclusive Right to Sell

Listing Commissions and Related Issues

Is the Commission Negotiable?
Cut-rate Listing Commissions
How and When the Commission is Earned

The Listing Agent - Marketing Your House to Other Agents

The Multiple Listing Service
Office Preview
Broker Preview
Sending Flyers to Agents
Marketing Sessions

The Listing Agent - Marketing Your House to Homebuyers

The Purpose of Advertising in General
Real Estate Office Advertising
Individual Agent Advertising
Open Houses

Showing Your House to Home Buyers

Convenience & Availability
Why You Should Not be Home
Lighting
Fragrances
Pet Control
The Kitchen Trash
Tidiness Counts